Using Digital Media to Attract Talent
Why do successful talent managers typically use social networks like Facebook, LinkedIn, Twitter and YouTube for recruiting? Because they work, when they are used correctly.
HR professionals use these networks to educate potential recruits about the company, promote the corporate culture and build relationships over time, to help grow their candidate pool.
Recruiting is a social discipline. After all, as a recruiter you must be social, you must know and get to know a lot of people and you absolutely must like interacting with all kinds of people.
How can you use new social tools and technologies to help your recruiting and relationship building efforts?
Take one network, Facebook for example, it allows you to connect with over 9 million Canadians who log on every day.
You can either ignore the fact that social media is popular and effective, or take it seriously and develop an industry leading social media recruiting strategy for your company.
For more on this topic, watch a webinar about using social media to recruit talent.
